AVENUE
AVENUE
AVENUE
AVENUE

AVENUE

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  • $8.00
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Avenue, which is primarily known as a long-standing U.S. specialty retailer for plus-size women's fashion rather than an independent jewelry manufacturing house. [1, 2]
Brand History & Evolution
  • Origins (1983): The company began as Sizes Unlimited, a retail chain focused on clothing for women sizes 14–32.
  • Avenue Transformation: In 1983, Limited Brands combined several of its existing brands to form the modern Avenue identity.
  • Ownership Changes: Over several decades, the brand was owned by various entities, including United Retail Group and the French fashion group Redcats USA.
  • Transition to E-Commerce (2019): Facing financial difficulties, Avenue filed for bankruptcy and closed all 222 of its physical storefronts in late 2019. It was subsequently acquired by FullBeauty Brands and now operates as a digital-only retailer. [1, 2, 3, 4, 5, 6]
Jewelry Line
The piece in your image is part of the brand's fashion and costume jewelry line, designed to complement their apparel. [1, 2]
  • Target: Their jewelry often features "plus-size" considerations, such as longer chain lengths (e.g., 30"–40") and larger extenders to ensure a better fit for their core demographic.
  • Materials: Most Avenue jewelry consists of gold-tone or silver-tone base metals accented with rhinestones, resin, or faux pearls

 

Thank you for shopping with 
JANE DAISY GENERAL 
Where It’s ALWAYS Easy To Treat Yourself!

All Jane Daisy General jewelry is sent in fun, free gift packaging.

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Please Take Note of Jane Daisy General, LLC, Information below. 

~ All Jane Daisy General jewelry is pre-loved and pre-owned, vintage or antique, and will display normal, gentle wear indicative of its pre-loved status.
~ All Jane Daisy General jewelry is sent in fun, free gift packaging.
~ *NB*: Any damage beyond gentle wear will be included in the description or visible in the photographs. Please see detailed photographs.
~ Jane Daisy General was created for the love of jewelry. We are thrilled to share these treasures in a wide price-range, setting prices so everyone can find something to match an outfit, treat themselves, find a unique gift … or just because!

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